Brand pages need evidence before attention.
ArcherSource will cover archery manufacturers with history, contributions, current product lines, citations, and visible correction paths. Profiles stay out of publication until the source packet clears review.
Review Standard
Source-backed history
Brand origin, ownership, public milestones, and contribution claims need named source packets. Press releases can inform a profile, but they cannot be the only source trail.
Current lines, not rumors
Product families and active lines need caller-provided source references before a profile can move into editorial review.
Neutral coverage
Sponsorship, affiliate relationships, and affiliated coverage are disclosed. Paid placement cannot buy a profile or change the conclusion.
Rights and corrections
Images require rights review, quotes stay inside limits, and factual fixes route through the public correction trail.
Publication Gate
What happens next
Brand profile packets are validated locally before any public page is written. The readiness report checks source count, primary and non-press-release sources, history and contribution citations, current-line citations, copy-risk, quote limits, AI disclosure, sponsor or affiliate disclosure, image rights, and blocked live actions.
Why profiles are not listed yet
Publishing empty or invented profiles would make the directory look fuller while making it less trustworthy. This page opens the route and policy surface; individual brand pages come after source-backed packets pass review.